BROOKLYN NETS
SEASON OPENER
The Nets are Brooklyn's team. Their attitude, and commitment and style of play embodies Brooklyn finest qualities.
They are a part of the Brooklyn landscape – integrated into the streets and community that they play for. So, we created a video that showed just that The season-opener plays at home games to hype the crowd, and get the fans pumped for the game.
BLOCK PARTY
To help the community to get to know the team further we created the first ever Brooklyn Nets outdoor open practice block party. The team interacted with their fans, and fans were able to meet the players, get a free haircut form popular Brooklyn barber, get their sneakers freshly cleaned and pick up some Nets swag.
Director – Demian Drake
Editor – Brian Sanford
Post – Versus NYC
Music – Trackmasters
Producer – Carissa Ranelycke
Creative Director – Andy Ferguson
Art Director – Ben Howard
Copywriter – Eugene Gao
